What’s on our mind

Check back weekly to see what issues we’re talking about in sales, I.T., and whatever!

Fresh off the press:

Cybersecurity Sales Prospects

To hit your cybersecurity sales numbers this year, focus on selling to prospects who care about protecting their businesses. 

Recent Posts:

Selling Cybersecurity Masterclass

Selling Cybersecurity is challenging. 50% of business owners do not believe they will experience a cybersecurity incident. Learn how to use your client relationships to change the dialogue, sell more cybersecurity – and raise some money for a food insecurity charity!

Cold Call Training for MSPs

Cold calling for MSPs isn’t going away.  In fact, the MSPs that worked with us through 2020/21 grew over the previous year, while many of their peers reduced headcount, and eliminated sales and marketing spends.  This gives anyone who doubles down on sales and marketing a huge advantage over companies that take a more conservative approach.